Virginia will get $16.61 million over six to ten years as part of a $438.5 million agreement in principle with JUUL after an investigation into whether the e-cigarette manufacturer marketed its products to underage users.
“Youth vaping is an epidemic, and from the get-go JUUL has been a leader in the e-cigarette industry. But JUUL targeted young people with deceptive social media advertising campaigns and misled the public about the product’s dangers. My office will continue to go after and hold accountable companies that market addictive products like e-cigarettes to minors, with no concern for their health or well-being,” Attorney General Jason Miyares said in a press release announcing the agreement.
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