Ahead of Mother’s Day 2023, numerous prominent corporations have begun simultaneously sending out emails to customers offering them the chance to opt out of receiving Mother’s Day-themed messages.
As reported by the Daily Caller, multiple screenshots posted to Twitter by various users depict strikingly similar messages from companies such as Hallmark, DoorDash, Kay’s Jewelers, Kroger, and Fry’s Food Stores, among others. The messages all feature very similar wording, leading many to consider the possibility of a coordinated campaign.
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